Meet Halfway.

Project:PayPal x Airbnb Campaign
Role: Digital Creative Lead
Skills: UX/UI, Digital Design, Ads
Agency: Crispin Porter + Bogusky

Digital experience for PayPal x Airbnb's campaign Meet Halfway. My role was to design the UX and UI on the interactive component of the campaing. Allowing users to find their halfway point instead of only one person traveling. This project was awarded a Bronze Cannes Lions for UX/UI in the Financial category. 

The creative team took a brief that simply stated $50 off your Airbnb when booking with PayPal. The result was a campaign that promoted long distance friends to meet in their halfway point. Users were able to input their location as well as their friend's locations and our site would provide their halfway point. Prompting them to book their Airbnb through PayPal. 

CASE STUDY VIDEO

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